ABOUT

CHEESECAKE DIGITAL

FOUNDER FOUNDATIONS

FROM GAMING TO TECH

From the early years of playing video games at the age of 7, and starting to play online at the age of 16, Philip forged a career in the video game and esports industry.

He set up his first business straight after university and used that as a springboard to complete gaming projects for Microsoft, Intel and Telefonica.

Over the following years he also worked for EA SPORTS on the FIFA video game, Disney and Square Enix.

DESIGNING AND BUILDING SYSTEMS

BILLION-DOLLAR TECH

Philip then moved more heavily into the tech space where he managed ecommerce integration projects for Tesco, Boots, Jimmy Choo and others before switching to the marketing technology world.

This switch saw him design and build automation strategies and integrations for flydubai, OSN, Aramex and others following a move to Dubai in 2015.

He also built his own mobile App startup and taught himself to code during the COVID lockdowns.

EMBRACING AI TO ASSIST BUSINESSES

AI ASSISTANTS TO WORK SMARTER NOT HARDER

Now, Philip has turned Cheesecake Digital into an agency specialising in helping businesses find more revenue and more freedom using the power of AI Assistants.

Taking the slow and mundane tasks away from physical employees helps free them up for the things that matter - closing deals and serving clients.