Our Mission

We believe esports is the future of entertainment.
The way we’re helping esports become the entertainment of choice is by educating corporates and connecting communities.
And we’ve been doing that for over 18 years.


Our Values

Educate and guide – esports is still new. Educate and guide on what esports is, the structure, the challenges and the opportunities.

Challenge convention – esports was made by people who had passion for competitive gaming. They tried things because they could and built things from the ground up.

Gaming should always be fun – gaming was created as a fun activity and it’s important to keep that in focus when creating marketing campaigns or hosting tournament events.

Share your ideas – personal experience shapes our view of the world and enables us to generate ideas. Be open with your ideas.

Don’t be afraid to say no – not every opportunity is right for the esports community, the client or the business. Don’t be afraid to say no.

Read more about our Founder’s journey through esports and his experience of educating family, friends and big corporates.